Two Fridays ago, we got the team together to kick off our upcoming company planning sessions. With everyone seated around the Sandbox (our nickname for our team meeting room), we openly discussed topic ideas, session formats, organizing action items, and scheduling, among other details.

Last week, each person had a chance to submit their recommendations on topics they’d like to talk about or see covered. Recommendations typically cover everything from the way we work (process, roles, accountabilities), to the things we work on (new industries, clients, special projects), to the things we use everyday (equipment, supplies, studio space). These recommendations get consolidated, refined and turned into a series of presentations, workshops, and roundtable discussions that are led by our team over a course of 2-3 days where the studio closes up shop. It’s like our own internal Jet Cooper conference. And we do it every 6 months.

Behrouz leading a Futurecasting workshop.

We started running company planning sessions in this manner in the second half of Jet Cooper’s first year (prior to that it was just Satish and I, so I suppose you can say that we’ve been doing it since day 1). Over the years, the format and approach has evolved and grown to support a larger team and deeper discussions, but it’s always stemmed from the same philosophy. And while in the early days most, if not all, sessions were led by Satish and I, today 80% of sessions are crafted and led by our peers.

This is undoubtedly the best way to grow a business. By getting the entire team involved you’re not only getting ideas from those that are most affected by how things work, you’re also getting natural buy-ins from everyone by virtue of how the decisions are made together. Try changing the way your entire production process works and pushing that down to your team and you’ll immediately understand how challenging (and incredibly broken) that approach is. And yes, we have made significant changes like that in previous planning sessions. Four times, actually.

In fact, some of the biggest ideas that have shaped the way we work have come directly from these collaborative planning sessions. Notable mentions include:

  • Our focus model (December 2010)
  • Creative recess and Show & Tell (December 2010)
  • Our project pod model (June 2011)
  • The evolution of our product design process (December 2011)
  • The dedicated Product Management competency (December 2011)
  • The un-staggering of designers and developers inside projects (August 2012)

This week will kick off with a team-wide review of all the sessions to come, summarized by each session’s facilitators. We’ve got another great lineup of topics queued up and needless to say, we’re really looking forward to putting our world under a microscope and dissecting every detail again in the coming weeks.

  • http://twitter.com/gergmuure Greg Moore

    This is an awesome base for company culture and i’m sure this process ensures everyone stays engaged through the ‘dissection’ – Thanks for sharing!

  • Ben Z

    Hey Verne – this sharing is great! really good insight into how your company works and how you & Satish operate as Founders… if only Apple, IBM, Google would open their doors to their creative processes… we all can be better.

    cheers,

  • http://twitter.com/kmaniac Karishma Maniac

    I think that a lot of companies should aspire to have such a fantastic culture, supportive and collaborative culture, and a thirst for learning! Always nice to learn from you guys.

  • http://www.facebook.com/profile.php?id=585895288 Evelyn So

    Good for you! I did that back in the dotcom days (company since acquired by Cisco) and it was the best experience ever. Especially when it comes to project process engineering. Refine, refine and refine :)

  • http://twitter.com/Jay_Wall Jay Wall

    It’s a real treat to get this insight into Jet Cooper’s culture and process. It’s baffling why more companies don’t invite their entire team to give this kind of input. (Also: Behrouz always looks great with sticky notes.)

  • Omicron

    Very rare in my country (Poland) to see such bahavior at work. Good lesson and inspiration for everyone. Have to spread the word about it :3

  • http://twitter.com/verneho Verne Ho

    I’m really happy to hear that people are gravitating to this approach – it’s truly something we all enjoy being a part of. Hopefully I’ll have a chance to share some outcomes in the weeks to come!